Tuesday, November 6, 2012

Place d'Orleans 2012 Holiday Campaign Photoshoot


On Saturday, I was whisked away to Montreal for a photoshoot for the 2012 Holiday Campaign for Place d'Orleans (a mall in my city; the one I am the Fashion Vlogger with).  As in, I'm going to be the face of the Christmas campaign.  What!?

This doesn't happen to me.

I am not a model.

Did this just happen!?

The day was so exciting; it was a real photoshoot with a professional photographer, stylist, make-up artist, crew, snow machine, and more.  It was surreal!

From the moment I arrived, everyone was so sweet and hospitable, making me feel almost instantly comfortable (but I was a little nervous, to be honest).  They sat me in the hair and make-up chair and I was pampered from head to toe.  About an hour later, I was dressed, hair did, nails painted and full make-up ready to go.  They put on some more upbeat music than the cool-chill vibe stuff they had on and we got started.

The first look was a Limité bustier, Jacob skirt & Le Chateau fur stole clipped with some sparkly barrets.  It looked beautiful, but I felt a little exposed (ha!).  Everyone was so encouraging and while I have never really modelled before, I did enjoy my experience.  The second outfit was my favourite, a black and gold sequined dress from Le Chateau that fit me like a glove and I felt very comfortable in.  They had me dance around while 'snow' was falling on me (I say 'snow' because it was more like foam from a bubble bath that smelt like plastic).

I'd love to share some photos with you... 

 The moment I arrived I snapped this pic and it started to set in that it was about to get real!


 Hair & make-up tools on Tomoko's table.


 All these shoes and accessories for me (heaven!).


 After curling and pinning my hair into pin-curls, Tomoko started my make-up.


Stylist Patricia organizing all the clothing she pulled and brought to the shoot.


 Getting the set ready (my view from the hair chair).


 Once I was dressed in my first outfit, Tomoko gave me a dark lip (perfect for fall!).  She was so cute and stood on a stool so we'd be eye to eye!


 Being styled (and looking angry, but I promise I'm not!).


It's snowing indoors!


 The crew and photographer checking out some shots mid-shoot.


 More make-up and different hair for the second outfit.


Ready to go.


 Checking out some of the frames. 
The photographer told me she took 148 frames of the second outfit (with me dancing) and I gave her a different shot every. single. time.  She said she doesn't even get that from professional models!  #proudmoment


 Veronique, the marketing guru, & I.


 The photographer, Patrizia Castiglione, & I.



The campaign is set to go live mid-late November and I will be featured on the mall doors and decals, the website, them all brochure and transit stops.  I could not be more excited and grateful for such a cool experience.  Everyone was so positive, warm and gave me great feedback during the shoot, it was a real success!  Thank you Place d'Orleans, I had a blast.

That's a wrap!



More photos on Instagram.



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13 comments

sharon lei said...

WOW, A! How exciting.. and what an amazing experience. I'm so happy for you and very proud, too. :)

xx Love & Aloha
http://elisharon.blogspot.com

Schnelle said...

That's SO exciting! You look gorgeous and it looks like you had a lot of fun. You can't even tell that you're new at this whole modeling thing, you're a natural!

emily☆ said...

This is sooo incredibly cool!!!!! What an amazing time for you! You look gorge in all the photos, I can't wait to see the campaign!

Deirdre said...

OMG!! You look fabulous. What an experience it must have been for you. So excited for you. I just wish I could see the campaign. I'm thinking about all the people who are going to be saying to you, "don't I know you from somewhere." LOL!!!

Anna said...

Wow, wow! This looks just incredible. Seems like you had a really great time!
And you look like a total pro (and totally gorgeous) -- totally natural!

Sarah Palisek said...

Soooo cool! I love all of these photos and I know how much fun you had. What a neat experience. :)

I can't wait to see you all over the city...we will have to take photoshoots of us by your pics on the bus shelters, the mall and such. Too fun!

I have the sudden urge to laugh like a pirate and dance around in plastic snow. Nothing says Christmas more than that. HAHA!

You look gorgeous all the time, but especially all modelled-up. HOT GLAM GUUURRRRRLLLLL.

Blondie said...

You looked so pretty! Where is the glittery headband from?

Crazy Style Love said...

Oh WOW, you look STUNNING!! What a fabulous experience! You must be so excited! How fun will it be to go shopping at the mall and see you photos everywhere!?! :)

xo Jenny
www.crazystylelove.com

Sam said...

What a dream! And I bet it was a blast! Your pics look great but can't wait to see the real ones! Too cool.

http://theworldfrommystilettos.blogspot.ca/

Kelly said...

This is so cool! What a fun experience. I grew up in Orleans so it will be fun when I am in that area around the holidays to see the ads.

Marion Green said...

You look AMAZING and it's obvious that you were having a ton of fun. Adore the photo of the snow coming down...
xo - Marion

Loren said...

Oh! My! Gawd! You look absolutely beautiful!! What an amazing experience to have had :)
Very happy for you

Mandy @ In the Fashion Lane said...

A. You are stunning and deserve this, such a model!

B. Looks like an amazing time and an incredible experience!

C. I loved seeing all the IG pics as the day happened!

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